Starter is known for its athletic street clothing, especially the iconic Starter jacket. The challenge was to create an elevated women’s collection that was modern and wearable, yet remained true to the brand identity. I focused the concept around the nostalgia of the late 90’s to early 2000’s, fusing the feminine power of that era with today’s modern fabrications and graphics. From color blocking, logo tape track suits, embossed towel terry, mesh piecing, chenille patches, the satin bomber and more, we reimagined this retro moment for the modern Starter women. Here are a few key looks from the collection, the woven track suit was a huge love and was showcased as the main look for the season.